Axioo People Portraits by Fen & Winson

I roamed the city of Paris on my own last week. I had a few days to myself before I had to meet clients for a pre-wedding session. It wasn’t the first time and it definitely wouldn’t be the last. I had been to the romantic capital of the world countless times in the last fifteen years, since I made wedding photography my day job and especially since Paris gained popularity as pre-wedding destination. Often I am accompanied by the my wife who loves Paris just as much as I do or by other photographers on the team, but it’s not seldom that I’m there on my own. 

Being in Paris, on a job, on my own gave me a lot of time to reflect on AXIOO and the joy it has brought me in the past fifteen years. This was the dream. This is now the life. And I couldn’t help but be filled with overwhelming gratitude, because we have come so far from that one desk at the corner of our tiny apartment. 

When I think about how we got here, I can never escape from each and every faces that have made AXIOO what it is. The people. The AXIOOers. The creative, loud and crazy bunch that Fen and I are blessed to call family. Each and everyone of them worked hard to support my dreams. More than that, they have made it their own. The dreams I had didn’t need me to nurture because they have taken it into their own hands and grew it. The AXIOO I had in mind fifteen years ago wouldn’t have turned the way it is if not for the people who have made the dream their own. 

I am constantly amazed by each and every one of them. I salute the photographers and videographers with the crazy schedules and the back-to-back jobs for I know that there are many periods in a year when they are forced to live out of their suitcases, yet still, they manage not only carry out their assignments but also to do it really well. I am in awe of the pool of talents we have on our creative team - the stylists, the editors, the designers, the product designers, the promotions and events team - who think outside of the box and in technicolor every single day of their lives. You know that quote, “Eat glitter and sparkle”? Yeah, whoever came up with that line must have been thinking of these people! 

I believe that it is out of these brilliant minds that AXIOO continuously creates beautiful masterpieces. And that it is because of these people that AXIOO has moved from simply being “beyond words” to being able to “capture love and life” before being able to “grow old with you” as we do now with BabyAXIOO, AXIOO Family, AXIOO Portraitures and even AXIOO Pets. I know that it’s because of these people that AXIOO now holds so much meaning, not just for me and my family, but for everyone on this journey with us.

As I spent some time in Paris thinking and reminiscing, a photo shoot was held in honor of #AXIOOHeroes. This is everyone who made AXIOO the way it is today. This is my team. This is my people. This is my family. I just want to take a few moments to say just how grateful I am for each and everyone of them. I love you guys… beyond words!



17 Apr 2017

Can Men Talk About Feelings?

Don’t you just hate it when you’re asking your boyfriend about his feelings and he just gives you the most confused look? Feelings? Huh, what feelings? Men aren’t the best at talking about their feelings. They would much rather talk about thoughts and ideas, but hardly ever about emotions. Women, on the other hand, love to talk about how we feel. And it can be frustrating to talk to our boyfriends about it because they simply don’t get it. 

Why do you think that is? We brought our curiosity to a relationships expert who shed a light into the subject. Let’s just say that after a few minutes with her, we came out feeling so much better because we understand more and we’d like to share what we learned with you. 

First we asked her, “Are men just not as emotional as women? Do they even have emotions to begin with?” to which she replied with a resounding, “YES!” Apparently, men have just as much emotions as women do. The only difference is that men do not have the language for it. Scientifically speaking, women and men differ in the way they use their brain when it comes to emotions. Women have the ability to connect two sides of the brain, one side being responsible for language and the other being responsible for emotions. However, men don’t have this capability, hence, causing the frustration from our side. 

On top of their inability to connect between feeling something and communicating it, men are also afraid to express their feelings. From a very young age, they’ve learned that “boys don’t cry” and to appear unaffected by whatever is happening inside. They also worry that being in touch with their feelings, they’d become more “feminine”.

So, what can we do to help? We often assume that just because our boyfriends don’t talk about their feelings, it means that they don’t care. First and foremost, we need to understand that men don’t have the luxury to express their feelings as openly as we do. So, instead of assuming that your boyfriends doesn’t want to tell you how he feels, understand that he might not how to do that. Remind yourself to not ridicule, instead show your empathy, even when he sheds a tear, because “real men cry”.




Courtesy of Martin & Janet Prewedding by Ivan

13 Apr 2017

Picking Simple Dresses for Bridesmaids

We all have one group of girls who know a complete history of our dating career, from our first heartbreak to the day he proposed. Each of them has offered us wonderful advice, which sometimes we ignore. Deep down, we know they know what’s best for us. But still, when the horrible consequences happened, they stayed awake, listened to our cries until 4 AM without saying, “I told you so.”  


The closer we get to our wedding day, the more mixed up our emotions will be. We definitely need our best friends during that day, so we turn them to be our bridesmaids.


Speaking of our best friends, do you remember those moments when you wear matching outfits with them? Those moments are fun! So, why not pick matching dresses for them on your wedding day? It would be really pleasant, just like the old days. Plus, wearing those dresses would make them feel so special. 


While choosing the dresses, there are some things that keep coming back into our minds. First, the style should complement our wedding theme and our bridesmaids’ personal tastes. Then, the dresses should be within our wedding budget.

When in doubt, choose simplicity. From what we have seen over the years, simple dresses fit into any theme and personal style. You can see the pictures below. We hope they would inspire you. 


10 Apr 2017

Do you dream?

Gabriella Beauty Portraits by Winson

“Do you still have dreams? What dreams do you have in your heart now?”

When people ask us this question, most of us fall silent. Our fingers fiddle with our pens, our eyes look up, down, left, right. But no answer could come out of our mouths. When did it start to be such a hard question to answer? I imagine that when we were little, we never found it hard. As children, we never had any problems to dream big dream. But as life responsibilities pile up and we grow up, it’s easy to forget how to dream.

There might be a peer-pressure, a daily routine that can’t be left behind like schoolwork, or maybe parents who force their will to select a different option away from what we want. We tend to over-analyze everything. We spend our time to focus on the 'what ifs' instead of the 'what can be'. We fear the worst of what people around us will think about our dreams. Sometimes, a dream even felt selfish when there were so many great needs. And in the end, we stop dreaming.

I do not know what you're facing to make you stop dreaming. But here's what I know. Inside each of us, God already deposited seeds of unique talent and potential. We can be anything we dream to be and most of the time, the only limit is ourselves. Try to stop being affected by circumstances beyond your control. Let yourself be the best version of you. Let yourself go and fly. You can do whatever you set your mind to. In case no one has ever told you, let me be the first. I believe you can make your dreams come true. Believe in yourself the way a complete stranger believes in you. You can and will do great and amazing things with yourself if you allow it to happen. It’s never too late to do something with your life that you always wanted to do.

Even if dreams are never easy to accomplish and sometimes they seem too impossible to be true, it would indeed be impossible if you stop dreaming and pursuing that dream. Let's rip that "impossible" label off and put in the garbage. And then, like a child, let's remember to dream again.

So let me ask you the same question again,

“What dreams do you have in your heart right now?”


03 Mar 2017

Sweet Escape Honeymoon Travel Fair

What is a honeymoon? It is a once-in-lifetime experience that a newly-wed couple shares to celebrate their marriage which they can cherish for the rest of their journey. However, only 1 out 4 couples get their dream honeymoon, and the other 3 live to regret never going. 

SweetEscape wants to encourage couples to beat the statistics and to go on their dream honeymoon because everyone deserves a memorable honeymoon experience.

Last week, SweetEscape hosted the very first SweetEscape Honeymoon Travel Fair in the MainAtrium and Mainstreet of Gandaria City, Jakarta, in conjunction with the Bridestory Fair that also went on during that week. This collaboration was meant to enable engaged couples to arrange their wedding planning and to arrange their honeymoon plans all at the same time. 

SweetEscape Honeymoon Travel Fair offered loads of travel inspirations and great deals. They featured some big names in the travel industry, such as Golden RamaTours and Travel, Dwidaya Tour and Singapore Airline that offered special packages for honeymoons to several attractive destinations. In addition to that, there were other curated vendors too who were invited to take part in this event, who offered travel essentials such as suitcases, bags and backpacks, clothing and accessories.

The event was made merrier by Dave Hendrik, who hosted a talkshow on Dream Honeymoon with Julie Taslim and Tyas Mirasih, a live acoustic band, and some exciting games with great prizes to win. 

Did you make it to SweetEscape Honeymoon Travel Fair last weekend? Do you think we should make this an annual event? Tell us what you think about it in the comments below. 

23 Feb 2017

A Simple Thought On Valentine’s

Nico & Anita by Adi

Time flies and we’re days away from Valentine’s. 

Many of us know that it’s the global celebration of love where people get busy to show how much they love their dearest ones. Some choose to do the simple things they rarely do on a regular day, like sending bouquets of flowers or boxes of chocolates with a meaningful love note, to doing the big things like preparing candle light dinner or even the big surprise with a huge teddy bear. From a simple gift into unpredictable surprise, what is the best way to say “I love you”? What is the best gift for your special one?

Finding the perfect Valentine’s Day gift is never easy. No matter how well you know your loved ones, it always feels like there’s nothing they really need, or that whatever you find won’t be perfect for them. However, we believe that the most valuable presents don’t come from the store. It comes from the heart and it is offered as a reflection of the care and appreciation for their presence. The best Valentine’s gift is not only about expensive and branded things, or either a ritual valentine gift like chocolate or flowers, but it can be some things we take for granted - like compliments or time.

If you are a busy person with a hectic schedule, who rarely find time to enjoy spending time with your loved ones, maybe the best Valentine’s gift you can give is your time. So why not to set a dinner for two? It’s important to have time together without distractions where you can nurture conversations and enjoy activities together. You can also give a sweet words, whether verbal compliments or encouragements. Make them feel special and loved. Write a love letters about how you are thankful to have them in your life and give them a compliments about how beautiful she dressed today or thank you for picking up the kids today. Do something you never did before. Instead of buying, try to make a cookies by yourself and put lots of love in them.

Love isn't always heart-shaped chocolates. Sometimes, it is the little things that come from a big heart.


Happy Valentine’s Day!  

14 Feb 2017

What Birthdays Mean To Me

Kumiko Beauty Portraits by Fen

What does a birthday mean to you? To me, a birthday isn’t just about  being surprised by our loved ones with a party. It isn’t about having a table full of cakes and pretty decoration on it or an occasion to be ridiculously spoiled rotted and showered with gifts. Instead a birthday is about looking back with gratitude for the incredible blessings we have received for a whole year and about looking forward with renewed hope. It is about celebrating a new chance to be slightly more wiser and a lot more awesome. 

Birthdays are great opportunities to re-think our lives. Are we living in a messy book with random chapters and inconsistent pages? Then it’s the time to be the book we’ve always wanted to read. Are we stumped with our growth, like a plant with not enough water? Then we need to move. We aren’t plants anyway, we can always go out to stand under the rain. Start fresh. Be the best version of yourself. Be more accepting and understanding. Be more tolerant. Be more caring and loving.

Be more thankful. 

To me, a birthday is a great reminder of God’s love for us. As I get older, I always find that He is always faithful. His grace and His mercy is always enough. No matter what I am going through, on my birthday, I always feel overwhelmed by His love for me and I’m grateful for the life that I have been given. I feel empowered to do more, to reach higher, to dream bigger - not because I am unsatisfied, but I want to do it because it is a privilege to live everyday in His love. 

That is what birthdays mean to me. What do birthdays mean to you?




21 Jan 2017

AXIOO Christmas Party 2016

Written by David

As I took out my book to scribble down the notes I had in preparation for this post and as I began to jot down the things that I wanted to say with regards to our #axioochristmas2016 (which was extremely epic, I must say), it dawned on me that I have actually lost count on how many posts I have written on the subject of our annual year-end parties. Although I can say for sure that each one have been memorable in their own special way and I have looked forward to every one of them with great excitement, I cannot remember exactly just how many parties we have hosted. 

That realization has left me overwhelmed with gratitude. I am just so thankful that our humble beginning has lasted thus far, has grown thus large, and has been rewarding beyond our wildest imagination. I can say for sure that I did not see all this coming when I decided to turn my hobby into a living more than a decade ago and I am grateful for the One who allowed this to happen. 

I had wanted to give myself a chance to be a little retrospective this time, to compile a list of the things that I have done or had gone through, to highlight the things that have worked or did not work and to learn from them. However, upon being overwhelmed with gratitude, everything evaporated. It was never about me. It was never about the things that I did. It has about Him. And it was about the team that He had given me the privilege to work with day in and day out.

So, I want to dedicate this post to my AXIOO family; to the people who have entered my life professionally and have touched it personally; to the creative geniuses who could do so much more on their own but voluntarily chose to be a part of this team. Thank you for a wonderful year. Thank you for tearing down walls, for being courageous, for facing challenges with huge grin and war paints on your faces, for achieving new heights with your creativity, for never being too tired to give your best even on back to back jobs and endless travels, for always saying “Yes!” to trying out and learning new things, for making me laugh till my insides hurt, and most of all, thank you for always, always, always having my back and for being a part of this family. I am humbled and thankful and blessed and exceptionally honored to walk this journey with each and every one of you. 

I also want to thank you for being here and for #axioochristmas2016. Thanks to all the “iconic personalities” who made it to the party and filled our cozy studio with lots of laughter, especially to #axioobigbang  who went out of their way to grace us with their presence (and snagged the best dressed award!). We were greatly entertained. Among all the gifts that were shared that night, your friendship is truly the best I have received. Thank you, once again, for a wonderful year. 

Merry Christmas and Happy New Year! 



05 Jan 2017

True Friends

Hian Tjen & Friends by Winson

When you list your gratitude, what are you most grateful for? For victories? For moments that put a smile on your face? For family? How financial breakthrough?  Among the endless possibilities of the things to be grateful for, are your friends in it?  The people who are always there for when you need them and more importantly, even when you don’t. The one who always ready to wipe your tears, makes you warm and make you stop thinking about the fears of tomorrow. The ones who listens to your stories without judgements. The one who doesn’t have to call or text you every day, telling how much they care, because their effort and actions have already shown you that. The one who always believe in you, support you, even you are doubting yourself.The one who doesn’t only love you because of what’s right with you, but they love you for who you are.  They know your blinds spot, your flaws, your weaknesses, your scars and all. But, they always encourage you to be the best person that you can be while still understanding your fragility as a human. They are not afraid to tell you what they think, even if it hurts. Because they love you. They never give up on you. When you looking back to the journey you have passed, I hope that you will reminded of some of your closest friends that always there for you. Be thankful for each one of them and keep being a good friend.  This photo session was requested by Hian Tjen, a talented designer and a great friend, as a token of gratitude for the ones that are always there for him - his friends. It’s a picture of his happiness in one frame. Friendship has always helped him to find important things when he has lost them: smile, hope, courage.  
 Love, Winson
21 Dec 2016

Furry Friends

Introducing Pet Photography

“Christmas joy and light aglow. Christmas songs to warm and cheer. Excitement is on these creatures faces, anticipating Christmas!” 

A dog is a man’s best friend and that’s the truth! Although not every dog is friendly by nature, we often hear stories about dogs. Inspiring stories surrounding rescue from fire or reunions. Dogs have been long used as a seeing-eye for the visually impaired and are now used in therapy for Alzheimer’s disease and in clinical settings as comfort for the terminally ill. Scientifically, dogs do help us. But to me, personally, dogs always make me feel so much love and admiration for our Creator. Every time I look at my dogs, I think, “Our God is so creative!” 

I learned so much from my dogs. Each one of them have taught me one or two important lessons in life. From Woofy, my oldest dog, especially, I learned about loyalty and respect. She taught us to love extravagantly, care deeply, forgive quickly and live simply. We provide her with food and we put a roof over her head, in return her gratitude is displayed by a fierce and matchless loyalty to our family. I imagine if people can love each other the way she loves us, the world can easily be heaven.

Dogs come into our lives as pets, but before long, they become a family member we love and adore. Unfortunately, we can also predict their life span, which is too short for the love we have grown to have for them. It’s sad in a way, but it also serves as a reminder for us to always treasure and savor their presence throughout their “short” years. I spend time with them and I take their pictures, so that when their time finally comes (Oh, I cannot imagine. I am almost on the verge of tears just thinking about it!) I hope that their love will remain forever not only in my memory but also in the countless photos perfectly captured.

I’d like to think that I’m not the only one who feels this way about her pets. I’m sure there are many dog/cat/bunnies/birds persons out there who feels the same I do about their pets. And so, faster than I can say, “Let’s do this!”, let me introduce to you newest addition to our product line-up: #axioopets, a photography services especially for your furry friends. Let’s make new memories! 

For more information, send an email to: info@axioo.com 



20 Dec 2016
All the way to the bottom already?